There is so much behind-the-scenes massaging of players' egos and their salivating and sulking for the football that each week, each game, can become a chore for NFL coaches. You have one ball. If you are a beast team, you have many capable hands greedy for it.This is the case with the New York Jets. As they put it together now, as they won their fourth straight game by punching the Vikings 29-20 on Monday night, offensive roles continued to be spread and redefined. Receiver Santonio Holmes joined the bunch for the first time and had nine balls thrown his way. That meant fewer tosses toward others, including tight end Dustin Keller (five, resulting in two catches for 14 yards). Keller noticed. Not the thing a fresh, uprising, green force wants to see.
This is a challenge the Jets coaches will meet. Rex Ryan has built a team preaching team-concepts first. Offensive coordinator Brian Schottenheimer's voluminous offense insists on the same. Ryan and Schotteheimer know some days you get it, some days you don't.
Did we win? Sit down.
This is a lesson running back Shonn Greene, in only his second season, is mastering.
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