Filed under: Super Bowl, Sports Business and Media
FOX has sold all of its commercial time for the broadcast of this year's Super Bowl, which will take place on Feb. 6 in Cowboys Stadium, according to the New York Times.Not only did FOX sell out its commercial time months in advance, the spots are priced higher than what CBS charged this past February for Super Bowl XLIV. FOX reportedly sold its commercial time for an estimated $2.8 million to $3 million for approximately 30 seconds of advertising. CBS charged $2.5 million to $2.8 million last year.
Source: http://nfl.fanhouse.com/2010/10/29/fox-broadcasting-sells-out-super-bowl-commercial-time-months-in/
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